ONLINE JOURNAL OF COMMUNICATION AND MEDIA TECHNOLOGIES

Online ISSN: 1986-3497

Keyword: Advertising Strategy

1 result found.

Research Article

Advertising Effectiveness: “Understanding The Value Of Creativity In Advertising”, A Review Study In India

Pooja Sharma

Online Journal of Communication and Media Technologies, 2(3), July 2012, 1-10, https://doi.org/10.29333/ojcmt/2386

Journal Details

Founded In: 2011

Published: Quarterly

Language: English

APC: €950

Indexed in ESCI & SCOPUS

Impact Factor (IF): 0.7 (2023)

Five Year IF : 0.8

JCR Category : Q2

JCI : 1.07 (2024)

CiteScore 2024 : 3.3

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